Germany presentations

Presentations

04/06/2015
Innovation of the week: KFC Germany teamed up with Serviceplan to create a digital tray linen which can be synced to smartphones for texting.
02/06/2015
As Western Europe’s macroeconomic position appears to be improving in 2015, we reflect on where and how this is feeing through into retailers’ results.
We also look at how retailers and manufacturers are developing health and wellness strategies to meet shoppers’ desire for better-for-me ranges.

01/06/2015
Which are the biggest markets for online grocery, how fast are they growing, and where should you be focusing your attention in this channel? Featuring our latest forecasts, understand  what factors are driving growth in each of the top ten markets and the implications for your business.
26/05/2015
We look at how the retailer is transforming from a discounter to a mainstream value-focused supermarket.
24/03/2015
While retailers and manufacturers continue to compete on price, there are companies who are looking to deliver added value for shoppers without cutting prices. We consider five of the levers that are being used to offer added value, which we expect to see more of in 2015 and beyond.
05/03/2015
Following important recent developments from the likes of Lidl, REWE and Metro, is the German market on the cusp of major change?
11/02/2015
In increasingly competitive environments, retailers and manufacturers are looking to offer innovative promotions in order to stand out from the crowd. In this insight presentation we highlight five of our favourites from 2014, lessons from which we believe will be emulated in 2015.
10/02/2015
Amazon’s full-year revenue grew by 20% in 2014 to reach US$88.99bn. IGD’s Retail Analysis and Supply Chain teams look at the leading drivers of growth and innovation in its major markets.
14/01/2015

As 2015 begins, we reflect on the events of 2014 to anticipate what lies ahead. With this in mind, we consider how price competition is set to heat up, while online and discount are the channels to watch.

09/12/2014
We share our favourite global promotions, adverts and innovation in the build up to Christmas 2014.