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Germany’s competition authority, The Federal Cartel Office (Bundeskartellamt), has approved Kaufland’s acquisition of some Real stores in Q4 2020. By taking over these stores Kaufland is improving its purchasing position in the country.

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Schwarz Group, Lidl and Kaufland parent’s company, is set to launch smart cloud solutions in early 2021. Lidl is reorganizing its IT and digital divisions to focus on the digital transformation of its stores, while the recent acquisition of the real.de marketplace will accelerate Kaufland’s omnichannel transformation. Smart cloud solutions made in Europe Schwarz Group will launch clou...
Schwarz Group reported a net sales increase of 8.6% to €113.3 bn for its financial year 2019/20. Lidl posted one of its strongest growths in the recent years with net sales up by 9.5% while Kaufland sales grew by 4.5%. The group maintained its expansion pace with 400 store openings, similar to 2018/19, reaching 12,500 stores in 33 countries. Lidl: sales growth accelerates The discounter ...
We bring you the latest news from Germany. Edeka Südwest improving fresh department Edeka Südwest set a goal of increasing its fruit and vegetable sales by 10% in 2019 which it was successfully able to do. It has developed and rolled out new concepts to aid with this and other departments that have seen impressive returns include bakery and meat. The coronavirus pandemic has also boosted sa...

Presentations

24/02/2021
Key trends in CEE grocery market in 2021: - COVID-19 will remain the leading concern for retailers and suppliers - Online is increasing its market penetration as more retailers invest in the channel - Retailers are digitalising their stores and wider operations - More retailers are partnering with last-milers - Hypermarkets will continue to lose share across the region
10/02/2021
This guide to Romania explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.
03/02/2021
An essential summary of trading priorities, latest developments, and other key commercial insights for Kaufland.
03/02/2021
This guide to Poland explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.

Key presentations

Strategic outlook for Kaufland

Kaufland is building a more relevant offer for shoppers, which differentiates it from rivals, while maintaining control of costs and driving efficiency. In this report we look at its key strategic aims and the strategies being rolled out in its top four markets.

Germany country presentation

This guide to Germany explores the key trends in grocery retail, the outlook for the country’s differing channels over the five year forecast period and the growth strategies of its leading retailers.

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Kaufland snapshot

An essential summary of trading priorities, latest developments, and other key commercial insights for Kaufland.

Data

Use our COVID-adjusted forecasts on over 400 retailers in over 180 countries

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