Norway: retailers compete on loyalty

Date : 05 January 2017
REMA 1000, discount banner of Norway’s Reitangruppen has launched a new loyalty programme, Æ, today (5th January). Competitors NorgesGruppen and Coop Norge were quick to respond, with loyalty scheme enhancements of their own. Benefits: 10% off frequent purchases & fresh produce 10%…
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters