PepsiCo taps into at-home consumption with direct-to-consumer launches

Date : 12 May 2020

Stewart Samuel

Program Director - Canada

PepsiCo has launched two direct-to-consumer websites, PantryShop.com and Snacks.com, providing shoppers with access to a range of the company’s brands. Concept to execution in less than 30 days The two websites have been developed by PepsiCo’s in-house ecommerce team, moving from concept to…
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